social selling

Hitting The Moments

Hitting The Moments

Social media is a snapshot, a fleeting glimpse into someone's life. Whether that's last night's amazing-can't-believe-you-missed-it party or the perfect meal, we use social media to show off our favorite moments during the day. This is especially true for visual-only mediums like Snapchat and Instagram. If social media is a snapshot, here's how to hit the moments. >>

We're All Selling With Social

We're All Selling With Social

Social media is like the Force: it connects us, binds us, and holds our (relative) universes together. No matter how we use it, though, we're selling. Whether it's to craft the "perfect" life,  hire new talent, or promote our companies, social media is the new form of the cold call. 

Creatively called "social selling," the practice rapidly blurs the lines between sales and marketing. Traditional reps scoff and say, "Twitter? That's not my job!"

Guess what? It is.