When you think of your favorite brands, you often associate them with an emotion. Interacting with a brand, just like interacting with a person, creates an emotional response. Here's an easy framework to start thinking about your brand and how to build it.
So meta, I know. 'Cuz you're about to read a blog on personal website.
Most of us are uncomfortable with selling ourselves. We think, "Our own website? I'm not that vain." Even though we curate our perfect lives on social media, for some reason, this feels different. This feels fake. But building a personal website actually the best way to show the real you, break through the noise, and get real about who you are and what you have to say.
Take a look at my personal website and what I've learned >>
We never stop hearing about the importance of building your brand and your network. They surround you, help you, and have brunch with you.
This is part of a series of reflections inspired by my courses at HBX, an online business school cohort powered by Harvard Business School. With Business Analytics, Economics for Managers, and Financial Accounting, I'm learning the fundamentals of business. Find the whole series here.
Nearly 1/3 of the United States watches the Super Bowl, our annual gladiator games. Super Bowl 50 was no exception to the spectacle (including a visit from Effie Trinket aka Lady Gaga). Yes, Peyton Manning can retire in peace with a sizable addition to his jewelry collection, but who really won?
Beyonce. Ladies, get in formation.