When you think of your favorite brands, you often associate them with an emotion. Interacting with a brand, just like interacting with a person, creates an emotional response. Here's an easy framework to start thinking about your brand and how to build it.
Even if you're not a manager, working as part of a team requires you to give and receive feedback. And while it's always difficult to receive negative feedback, it's even more difficult to give it, especially when it comes to something creative. As someone who's received a lot of feedback (and given quite a few tidbits myself), here's some tips for approaching your next interaction. >>
When you have an idea, if you're creative enough, you can make it happen. But making is actually the easy part. The tough part, the part where most entrepreneurs and crafters begin to fail, is selling it. Why you need to make selling a part of your craft, too. >>
Whether you write every day, put together powerpoint presentations, or plow through spreadsheets, you probably go through a review process. With yourself, with several others, with your bosses, with your peers.
It never gets any easier to let your creative work go. Why? >>
Today’s economy revolves around ideas, not things. Whether you identify as “the creative class” or not, creativity is a hot commodity. The good news? Creativity can be learned. Read on for three ways to shake yourself out of your rut and get inspired >>