When we ask questions, we expect those answers to tell us the problem. Even if we ask the right questions, people can introduce problems into the data. Behavior can reveal more than words. Rather than ask them what they think or feel, sometimes, we need to experiment to know what's important.
This is part of a series of reflections inspired by my courses at HBX, an online business school cohort powered by Harvard Business School. With Business Analytics, Economics for Managers, and Financial Accounting, I'm learning the fundamentals of business. Find the whole series here.